Why Is Jollibee Color Red?

Amanda’s already a veteran in Jollibee birthday parties. I think she was just 6 months then when she attended get first Jollibee party.  I could still remember that it was a very lively party with gay hosts. I was very cautious though since I was anticipating some jokes that might not be suitable for general patronage.  And true enough, sometimes there were inappropriate jokes but Amanda was only an infant way back then.

On Amanda’s second birthday, we gave her a Jollibee birthday party since she was able to pronounce Jabee already and that she’s becam a fan of this big jolly mascot, Jollibee.  See her photobooth below provided by the best photo services company in the world (www.peeknclick.com ahem for your event photography and photobooth needs feel free to visit the site)  We chose the pioneer branch as we found a very child-friendly and fun host plus their Jollibee mascots are hyper active… living up to Jollibee’s fun-loving spirit.

So two weeks ago we went to another Jollibee birthday party.  After a day, a brilliant question came from Amanda… she asked,  “Why is Jollibee red?  Bees are supposedly yellow and black” with a frowning face, seemingly upset why Jollibee is red… And so I thought about it.

  1. I tried Google if it has the answer.  The closes I got was from Yahoo answers where there were silly answers like…Jollibee being stung by another bee or being too much exposed to fast food.  One serious answer was about marketing and psychology.  Red attracts people so probably this was the real reason.
  2. Is there a press release by Jollibee about its mascot’s history?  Or maybe it’s proprietary information?
  3. Another question popped into my mind: Why is Barney purple?  Aren’t dinosaurs supposed to be brownish or grayish?  I stopped thinking after this question.

Kids surprise adults on some questions they ask.  This one in particular is something I didn’t think of when I was the three.  Was it a good thing?  Are kids today more analytical? Or was I just me who’s too introvert not to ask questions when I was small 🙂


For me, it was a good thing as I discovered her ability to analyze things and be able to express it freely to spark a discussion. It’s a skill that I developed or got serious when I was working already.  I realized that maybe parents today are more encouraging and open for kids to speak up and reason out.  This promotes new ideas to be discussed.  And as they grow up, this would lead to more advanced discussions maybe on microbiology or biotechnology or any deeper ideas that are big enough to move the world towards progress.  A word of caution though, that as far as allowing kids to speak up their ideas, respect must always be present.  We maybe raising super intellectual children needed to move the Philippines to a first world country but without respect on other’s ideas, we would be creating a society full of brilliant people without heart thus resulting to a non sustainable growth strategy.

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